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CASE STUDY: 247 COMMERCE x OLPRO

How a leading Outdoor Leisure Products Retailer
increased conversion and ATV through improved interface

ABOUT 247 COMMERCE

Global eCommerce agency. Officially accredited Adobe Commerce solution and BigCommerce partner agency

About OLPRO

Creating exceptional Outdoor Leisure Products for its adventurous customers around the world.

KPIs

Average Transaction Value and Conversion Rate. Speed and engagement.

CORE THEMES

BigCommerce, Desktop and mobile Interface, customer engagement, additional features

SOLUTION

ERP system, improved speed.

VERTICAL

Retail

Background Story

OLPRO was facing problems with the speed and poor looking interface of their digital store. That has affected the engagement of online customers. Visitors were bouncing off quickly and the number of converted customers was decreasing. To improve the online performance of their store OLPRO has consulted 247 Commerce.

Solution

247 Commerce team has assessed the situation and started working to improve site performance through enhanced speed, optimised desktop, and mobile interface. 247 team has migrated the store into BigCommerce to deliver these eCommerce experiences that require the flexibility of open SaaS. In addition, new features were added, such as an ERP system, which allows OLPRO to manage and upkeep the products, stock levels and prices.

Updated website has shown unprecedented progress since the 9 months it has gone live:


Daniel Walton, Founder of OLPRO ON 247 COMMERCE:

Working with Saki and the team at 247 Commerce was great. We had a very clear plan of what we wanted to achieve, and the team worked very hard to deliver that. In some cases, new deliverables were added but 247 team was flexible and agile enough to get it all done.  Highly recommended.”

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